|
For this reason, when we learn that some services are outsourced, we must inform ourselves in depth about the following aspects: Strategy. It may be that the agency with which we have started relationships does not have the know-how to apply a complete strategy independently. This would undoubtedly be serious; Supplier. Are we given the name of the company to which certain tasks are delegated? If yes, is it reliable? Collaboration. Could there be slowdowns in the strategy due to the outsourcing of some activities? Obviously, dealing with a company that already does everything itself is a decidedly quicker process than having to wait for the supplier's response. Do you work with companies that could be my competitors? Unlike what happens in the traditional market, which normally falls within well-defined geographical boundaries, with it you can reach an audience from all over the world.
Precisely for this reason, the levels of competition could be unbalanced and a company that, due to geographical distance, has never been considered our "competitor" could become one online. It is preferable to avoid collaborating with SEO agencies that have already started an optimization process for companies closely related to our core business to avoid the risk of creating conflicts of interest. Let's try to imagine having to "fight" for the position with a company that has the Iraq WhatsApp Number Data same supplier as us: it would be really difficult for the agency to feel motivated to optimize the strategy, especially if our competitor provides a larger budget higher than ours. : “Do you collaborate with competing companies?” it should therefore be: "No, we work with companies located in similar contexts, but which could not be considered your close competitors and which, therefore, will not interfere with the progress of the strategy".

The 3 steps to choose the right SEO agency The 3 mistakes not to make Choosing an SEO agency just for the price The future of our company can depend on SEO: thanks to good visibility on search engines we will not only be able to reach new leads and new sales, but also . So why allocate completely unrealistic budgets for this investment that is so important for our business? A complete and effective SEO strategy involves the cooperation of various specialized figures. In this context, for example, the following come into play: The SEO Specialist. He is the key figure of the entire project, the one who studies our business processes, our needs and our competitors to establish the keywords that can bring us traffic, creating the web and much more; The copywriter. He is the one who writes and optimizes the texts and articles of the blog, so that they are captivating and at the same time consistent with the algorithms of the search engines; The web developer.
|
|